Imagine, if you will, that you’re waiting on the docks for a ship to come in and take you away to another place.
Imagine your surprise when a ship arrives, but it is not the standard transport ship you’re used to. What if the ship arrives and it’s flying different colors, or perhaps has a different design than you were expecting. What if this ship was something entirely unique.
Imagine now that this ship is a merchant ship, allowing you to sell whatever is on you for the best possible prices, or perhaps buy some items that you could not gain in any other way.
Imagine also that the ship might instead be transportation to some rare and exotic “microport”. Perhaps it’s a lost island, or a hidden pirate town, or some other such place.
Imagine the impact such a seemingly random occurance might have on a playerbase.